If you wanna try something new I would recommend this place. A lot of people might not know about this store but if you like good fresh deli I would recommend you try it out. The customer service is excellent.

Wooooow, Alpha European Grocery and Deli is the best store in Rochester, love to shop there, food is so delicious, you have to try their BILYASHI-Best in my life. Stuff is amazing, especially owner Andrey. Thank you so much

The store is a nice hidden gem not many people know about it but I would definitely recommend it to anyone, I also met the owners for the first time and they were quite jovial and energetic.

They have the best sourdough rye bread that I have been able to find in my area! No need to load up in Toronto any more. Friendly people as well!

I’ve been visiting this store quite frequently and I appreciate how fresh the deli is, and the customer service is good. There are many brands I have never tried before, it’s a great store if you feel like trying something new.

A really nice store to shop for European food, nice people, great prices and fresh food. And have everything from Kvass to food and much more. 👍

Great store! Nice to have one with European groceries.. especially with those products from my childhood, like rye bread “Jums”, butter, farmer cheese, curd cheese “Karums”, and many more other.. especially “pelmeni” sooo good! ... Highly recommend for Europian people and for those who likes Europian food.

Big choice of Ukrainian and Russian and Polish food. A lot of candy, sausages, pierogies, sunflower seeds and other stuff 👍🏻

I think I just found my new FAVORITE store for GOODIES!!!! A wonderful assortment of European candies and the BREAD looks DELICIOUS! The location is easy to find and has good parking. Im going to give the chocolates as Christmas gifts. The woman who checked me out was polite and we had a short, pleasant conversation. I WILL GO BACK.

Taste for home, love grocery shopping here.

Great food and great service thank you

You would not be shopping here had you known the owner!! Shop across the street in Wegmans

Impeccably clean, impeccably organized, impeccably managed. Not sure if the bread is made in house, but it smells phenomenal. Reminds me of childhood when I would visit Bell’s Russian Market in Philadelphia.

The cookies/pastries are great!! Nice deli selection too!

Thank you Alpha European Grocery for all your help

Very good food

Great deli, good selection of classic and hard to find European treats.

Great food reasonable prices

First time there, good selection and helpful staff

If you want some Russian/Ukrainian/Polish food, stop by!

Good product, excellent service.

Good store, good food

Highly recommended!!!